Welcome to AMAI Lingerie (“we,” “us,” “our”). We’re dedicated to protecting your privacy. This policy explains how we collect, use, share, and store your personal information when you visit or make a purchase on https://amailingerie.com/ (“Site”).

a. Account Information

• When you create an account: name, email, password, billing & shipping addresses.
• Used for order processing, delivery, and account management.

b. Order and Transaction Data

• Items purchased, order total, payment method (processed by third-party gateways);
• Used to fulfill orders, process payments, send confirmations, and for returns or customer support.

c. Review Content

• Product reviews and ratings you submit: name (or anonymized identifier), review content, rating, date.
• Displayed publicly on product pages; you can edit or delete before posting.

d. Site Usage & Analytics

• Automatically collected: IP address, browsing activity, pages visited, time spent.
• Used to enhance user experience, troubleshoot issues, and improve services.

e. Communication

• If you contact us (e.g. via email): we collect your message and contact data.
• Used solely to respond to inquiries.

Purpose	Information Used
Processing orders & payments	Account, order, payment data
Order shipping & delivery	Billing & shipping address
Customer service & support	Account, order, and communication data
Product reviews	Name, rating, review content
Site optimization & analytics	Usage data
Marketing (newsletters, offers)	Email & browsing history (with consent)

We do not sell or rent your personal information. We may share data with:

• Payment processors: for transaction completion;
• Shipping carriers: to deliver orders;
• Service providers: for web hosting, analytics, email campaigns;
• Legal authorities: if required by law.

a. Account Control

• You may update, download, or delete your account profile at any time.
• Deleting your account removes profile & order history; reviews you author will remain anonymized unless removed manually.

b. Review Management

• You can modify or remove any reviews you’ve submitted.

c. Marketing Opt-Out

• You can opt out of promotional emails at any time via the unsubscribe link or by contacting us.

d. Date Access and Deletion

• Contact us at info@amailingerie.com to access your personal data or request deletion.

We implement industry-standard technical and organizational safeguards (HTTPS, encryption, access restrictions) to protect your data.

• Order information: retained for legal, tax, and business record‑keeping.
• Account data: retained until account deletion or request.
• Marketing data: retained until you opt out.

Our Site uses cookies and similar tracking technologies (e.g. Google Analytics) to enhance site functionality and analytics. Most browsers allow you to block or delete cookies via settings.

Your data may be processed or stored on servers outside the UK/EU. We ensure adequate protections (e.g. Standard Contractual Clauses) are in place.

Our services are not directed to individuals under age 16. We do not knowingly collect personal data from minors. If you’re a parent or guardian and believe we’ve collected your minor’s information, contact us to have it removed.

We may update our policy occasionally. We’ll notify you of significant changes via the Site or email. The “Last Updated” date reflects the current version.

For questions, data access, deletion requests, or privacy concerns, please contact info@amailingerie.com.